How To Build The Ultimate Go-To-Market Strategy For Your App

Whether you’re the founder of a startup or part of a large
enterprise, an app idea will only go so far. The majority
of apps fail, regardless of the type of app, the company
that releases it, or how good the idea behind it is. In fact,
Gartner predicts that less than 1% of consumer mobile apps
will be considered a financial success by their developers
through 2018.  READ FULL ARTICLE